Pittsburgh-based SMaSh Technologies, provider of a new mobile application server for text messaging, announced it has received a $1.35 million investment to expand its product development and delivery of customer solutions from a group led by billionaire businessman, entrepreneur, and technology investor Mark Cuban.
Other investors include seed-stage investment group Innovation Works of Pittsburgh, and Dr. Ihor Lys, who was named 2008 National Inventor of the Year by the Intellectual Property Owners Education Foundation.
“SMaSh fuels a way to get more out of text messaging by eliminating many of its traditional constraints – essentially, enabling cookies for mobile,” Cuban said. “What I like is that consumers don’t need to change a thing about their phones, and they still benefit from engaging mobile applications.”
Cuban is chairman of HDNet, owner of the National Basketball Association’s Dallas Mavericks, co-owner of 2929 Entertainment, and author of the popular Blog Maverick blog. “I am also excited to back SMaSh as a Pittsburgh-based startup, it’s a region with many advantages and I’m excited to help grow the company there,” he said.
“We are extremely pleased to have Mark Cuban lead this round as a significant investor in SMaSh. Mark brings a proven track record of recognizing game-changing opportunities, and we look forward to working with him to bring more powerful text applications to connect businesses and mobile users,” said SMaSh CEO, Eric Boduch.
SMaSh’s patent-pending platform enables mobile applications based on SMS (short message service) that are feature-rich and transactional. Using SMaSh, businesses can easily develop and quickly launch pre-configured text-based applications that can include: menu-based information navigation, multiple-touch interactions, reminders, “add to favorites” functionality, subscription to notifications, sharing of messages with friends/colleagues, lookups, scheduling, transactions, and more.
With headquarters in Pittsburgh and offices in San Francisco, SMaSh is actively working with agencies, brands, and developers today to develop powerful mobile applications that can be used by anyone who can text message.
For more information text “smash” to smash (76274) or visit smashcode.com.
Tuesday, April 21, 2009
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